Reunion weekend is really three events wearing one name tag: the Friday come-back-home mixer, the Saturday banquet with the toasts and the slideshow, and the easy Sunday farewell brunch. Some classmates want the whole ride; some are only in town for one night; and the couples want to sit together. How do you sell all of that without five ticket links and a spreadsheet to reconcile them?
You don’t. With EventPassHero, the entire weekend lives on one branded page, and each returning alum picks exactly what they’ll attend in a single checkout. This is what modern alumni reunion ticketing should feel like — flexible for classmates, simple for your committee.
One link, every option: how alumni reunion ticketing should work
The magic isn’t one ticket — it’s a menu. Each option is its own ticket type on the reunion page, and the attendee builds their own weekend in the cart:
- The full Weekend Pass — one ticket covering Friday, Saturday, and Sunday. The all-in classmates grab this and they’re done.
- À la carte entry — separate ticket types for the Friday mixer, Saturday banquet, and Sunday brunch. In town for one night only? Buy just the banquet.
- Couples passes — a two-person bundle sold as a single SKU that splits into two individual tickets, each guest named at checkout.
It’s all ticket types on the same event. A classmate can add a Weekend Pass for herself and a single Sunday Brunch for her visiting roommate, and check out once. No juggling links. No “wait, which form was the banquet on?”
Sell the weekend the way people actually attend it — all of it, one night of it, or two seats at a time.
Couples passes that name both guests
The couples pass fixes a real headache. You want a discounted two-person price, but each person still needs their own ticket at the door. EventPassHero sells the pass as one bundle, then splits it into two individual QR tickets — and at checkout the buyer enters each guest’s name and email. The couple pays together, but both guests get their own scannable ticket with their own name on it — cleaner check-in, no “just let us both in” negotiation at the banquet door.
Weekend Pass À la carte nights Couples passes Named QR tickets One checkout
Keep it alumni-only
A reunion is a family affair, and you don’t want random public buyers on the guest list. EventPassHero lets you gate purchasing two ways — use either or both:
- Verified email list — upload your roster of alumni emails and only those addresses can check out.
- Passcode — drop a shared passcode in your reunion email or class newsletter, and only people who have it can buy.
Locked to the verified class list for the banquet, a shared passcode for the mixer — it’s your call, per event.
Let the class agents drive sales — and prove it
Every reunion runs on a few class agents who text, call, and post until the room fills. Member Accountability gives each of them a personal tracking link, so every ticket gets credited automatically. Set a per-agent goal — “fill 20 seats” or “raise $2,000” — and watch the live leaderboard rank who’s actually moving tickets. When your committee meets, you don’t guess; you open the dashboard. And with one click you can email the report to your committee or alumni office — they’re recipients, no login required.
Seat the Saturday banquet without the group-chat war
The banquet is where seating gets political. EventPassHero’s interactive seating puts a real map of the room in front of your buyers — round tables, sections, the works. You decide per ticket type whether guests self-select their own table or you auto-assign them, so the Class of ’05 can grab their own tables while reserved head-table seats stay locked. The Seat Code Wizard bulk-generates your table and seat codes automatically, so a full room is ready in minutes — each guest’s seat printed on their QR ticket.
Collect annual-fund gifts right at checkout
Reunion weekend is prime time for giving. EventPassHero can collect a donation at checkout, so a classmate buying a Weekend Pass adds a gift to the annual fund in the same transaction.
Branded, connected, and paid fast
The reunion page carries your school and chapter identity — logo, colors, hero banner, photo gallery, and sponsor logos. Built-in email and SMS let you segment and message your alumni list from the same place you’re selling.
And the money moves the way it should: payouts land in 2–3 business days via Stripe Connect — no waiting until the weekend is over. Attendees pay with cards, Apple Pay, Google Pay, or Cash App Pay, and the platform fee is a flat 2.75% + $1.49 per ticket (Stripe’s processing is separate), with no monthly fees and no contracts.
Common questions
Can attendees buy just one night instead of the whole weekend?
Yes. The Friday mixer, Saturday banquet, and Sunday brunch are separate à la carte ticket types on the same page. A classmate in town for one night buys just that night, while others grab the full Weekend Pass — all in a single checkout.
How do couples passes work?
A couples pass is a two-person bundle sold as one SKU at one price. At checkout it splits into two individual QR tickets, and the buyer names each guest — so both people get their own scannable ticket with their own name on it.
Can I restrict the reunion to alumni only?
Yes. You can limit purchasing to a verified alumni email list, require a shared passcode, or use both together — keeping checkout closed to your class or chapter instead of open to the public.
Can we track which class agents are selling the most?
Yes. Member Accountability gives each class agent a personal tracking link, credits their sales automatically, ranks everyone on a live leaderboard against per-person goals, and can email a report to your committee with one click.
Can we collect donations during the reunion checkout?
Yes. EventPassHero collects an annual-fund gift alongside the ticket purchase. Note that it collects donations only — it does not issue 501(c)(3) tax-deductible receipts, so donor tax paperwork is handled on your side.
Related reading
- Member Accountability: who’s actually selling
- Interactive seating, explained
- Sell table bundles that split into individual tickets
The bottom line
A reunion weekend has a lot of moving parts, but selling it shouldn’t. One branded page covers the Weekend Pass, à la carte nights, couples passes, alumni-only access, class-agent tracking, banquet seating, and annual-fund gifts — all in one checkout, with money in your account in a couple of days.
Ready to sell your whole reunion from one link? Create your event and set up your passes, or book a quick demo and we’ll build the weekend with you.
Raise More Money With Less Stress.
Sell more tickets. Stay in control. Built for organizations that move the community.
Start selling tickets →